Many travelers will be arriving by private transfer from another location within Morocco, but if you are starting your Moroccan journey here, you will fly to Fes-Saïss International Airport (IATA code FEZ), which is situated to the south of the city center. The cost for a taxi from the airport to the city center is fixed at 120 Moroccan dirhams, or around $12, not including extra tips, such as for extra baggage. You can also arrange a private transfer in your booking which will take you in comfort from the airport to your accommodations.

In Fez, taxis are the most popular form of public transport, with locals preferring petits taxis (red in color). Not only are they considered safer by locals, they are authorized to only drive in the city center and environs, meaning your driver will be very knowledgeable about the city. Base fare for a petit taxi is around 25 dirhams ($3 USD). Beware of aggressive taxi drivers who ask you for business; many of them have been reported to charge per person, so if there are, say, three people in your party, you risk the chance of being charged three times the price (a full fare for each person). Make sure the fare is agreed upon before departing and don't be afraid to stand up for yourself (cause a scene if you have to) if you feel the parameters are not respected.

Fez, particularly its historic core known as Fes-el-Bali, is indeed quite walkable and is often best explored on foot. This part of the city is a UNESCO World Heritage Site and contains a maze of narrow streets and alleyways that are largely inaccessible to cars, making pedestrian travel a necessity. The ancient medina is car-free due to its narrow passages. Walking is not only the best but often the only way to truly experience the vibrant markets, historic mosques, and traditional workshops. Major attractions like the Bou Inania Madrasa, the University of Al Quaraouiyine, and the Tanneries are all located within walking distance of each other within the medina.

While walking is practical, navigating the labyrinthine alleys can be challenging. It's easy to get lost, so many visitors find it helpful to hire a local guide or use a detailed map. Some areas might also be steep and paved with uneven stones, so comfortable walking shoes are recommended. Walking through Fez allows for immersive experiences, from spontaneous interactions with local artisans to the aromatic smells of Moroccan spices and street food. Areas outside the medina, like the newer Fez-el-Jdid, are also walkable but spread out more. These areas are more accessible by car or taxi, though still quite rewarding to explore on foot if you have the time.

Fez, like any major city, has areas of concern, but it is generally considered safe for tourists, especially during daylight hours. None of the city's neighborhoods are considered particularly "off-limits" for tourists, for example. The city's rich history and cultural significance make it a popular destination for travelers, and while it's relatively safe, there are standard precautions that should be taken to ensure a secure visit.

While the medina is vibrant and bustling during the day, it can become more challenging to navigate at night. Some alleys may be poorly lit and deserted, which could be disorienting and potentially riskier. Keep a map on hand at all times (paper or digital) if you're exploring the medina at any hour of day. Popular areas can sometimes attract pickpockets and small-time scammers; it's wise to be vigilant in these instances especially. Considering the complexity of navigating the medina, hiring a local guide (or adding a tour to your Tripmasters booking) can not only enrich your experience but also provide an added layer of security.

Regardless of the destination, travelers should prioritize personal safety measures. This includes staying alert in public spaces, securing belongings, and avoiding conspicuous displays of wealth. Additionally, maintaining a respectful attitude towards local customs and traditions fosters positive interactions with residents and enhances overall safety.

In Fez, as in the rest of the Kingdom of Morocco, the official currency is the Moroccan dirham (written as MAD or dh in Latin script). U.S. dollars are not accepted, and tips should be given where applicable in Moroccan dirhams. Credit card purchases are widely accepted in Fez, as are debit card purchases with chip-tap technology. Cash is a better option in traditional markets, although even this is changing.

Arabic serves as the primary language of communication for Moroccans, with Modern Standard Arabic used in official contexts and Moroccan Arabic (Darija) spoken colloquially. Additionally, French holds significant importance due to historical ties, colonial legacy, and its status as a language of education and administration. In Morocco, English proficiency levels among the local population can vary. While English is increasingly taught in schools and universities, fluency levels may be higher among younger generations, especially those in urban areas and tourist-centric establishments.

Given the widespread use of French in Morocco's education system, government institutions, and business settings, travelers often find French to be a valuable lingua franca. Attempting French can facilitate smoother interactions with locals, particularly in formal settings such as hotels, restaurants, and administrative offices. While English may suffice in tourist hubs and upscale establishments catering to international visitors, travelers venturing into local markets, neighborhoods, and non-touristy areas may encounter a preference for Arabic or French. Embracing basic French phrases or using translation apps can bridge communication gaps and foster meaningful exchanges with Moroccans.

We recommend brushing up on such phrases as hello/goodbye (bonjour and au revoir), excuse me, please, and thank you (excusez-moi, s'il vous plaît, merci, respectively), "where is..." (où est...), "where are the toilets" (où sont les toilettes?), "how much is this?" (combien ça coute?), numbers from 1-10 (un, deux, trois, quatre, cinq, six, sept, huit, neuf, dix) and similar phrases you can look up on your own time. These will help grease the wheels with locals, as they will appreciate your attempt at French.

Morocco has a similar approach to diet as in other Mediterranean nations, with a large meal (or "djej") eaten between 1 and 3 p.m., with many businesses even closing momentarily for it. Dinner occurs at 8 p.m. or later, and is a much lighter meal (albeit with still substantial portions) and more social in scope. Fez's restaurants accept walk-ins but for certain places you have your heart set on, it's advisable to not only call ahead for reservations for dinner but for lunch as well. Considering the Moroccan custom of lingering, it's best to reserve your table for 1 p.m. during lunch or "djej" and at 8 p.m. for dinner, as many people will want to eat, talk, and have fun just like you.

Fez is fairly accustomed to large influxes of foreign tourists, but like in other parts of the country, there are some basic customs you should learn before departing.

Morocco, with its predominantly Muslim population, observes Islamic customs and traditions. Travelers should be mindful of Islamic practices, such as modest dress when visiting religious sites like mosques and mausoleums. It's respectful for both men and women to dress modestly, covering shoulders and knees, and women may consider wearing a headscarf when entering mosques. Dress outside religious sites can be more relaxed, but showing off too much cleavage or skin can make you the center of attention in ways you might not like (for men and for women), so look around and note what is the spectrum of dress for locals and choose from your outfits accordingly.

Moroccan culture places great importance on greetings as a gesture of respect and warmth. When meeting someone, a handshake accompanied by a sincere greeting, such as "As-salamu alaykum" (peace be upon you) or "Sbah khir" (good morning), is customary. Maintaining eye contact during greetings conveys sincerity and goodwill. Keep in mind that a handshake might not be immediately extended to a female traveler from a man. Though this is not a hard-and-fast rule anymore, it's best to be prepared for that possibility.

Sharing a meal in Morocco is a communal experience steeped in tradition. When invited into a Moroccan home for a meal, it's customary to wash hands before and after eating, often with a bowl of water brought by the host. During the meal, using the right hand for eating and refraining from touching food with the left hand is considered polite. Tea holds a special place in Moroccan hospitality, and the tea ceremony is a cherished tradition. When offered tea, graciously accept and savor the aromatic brew served in small glasses. It's customary to take at least three sips to demonstrate appreciation, and engaging in leisurely conversation while enjoying tea fosters camaraderie.

Moroccans value personal space and tend to stand closer during conversations compared to some Western cultures. While this proximity may initially feel unfamiliar to travelers and even anathema to the idea of personal space, respecting personal boundaries and adapting to local norms fosters smoother interactions and mutual respect. Likewise, explaining your own personal space will result in your Moroccan acquaintance accommodating your needs once they are made aware. When capturing moments in Morocco, particularly in more intimate settings or with locals, seeking permission before taking photographs is essential. Respect individuals' privacy and refrain from taking pictures in sensitive areas such as mosques during prayer times or markets without consent.

Bargaining, or "haggling," is a common practice in Moroccan souks and markets. While negotiating prices is part of the cultural experience, doing so with grace and respect is key. Maintain a friendly demeanor, engage in lighthearted banter, and be mindful of fair prices while appreciating the craftsmanship of goods.

Fez's shopping scene has very few rivals within the Kingdom. Here you can buy traditional Moroccan crafts alongside more modern retail options.

The heart of Fez's shopping can be found in its sprawling medina, where the souks (markets) offer a treasure trove of traditional goods. Key areas include Souk el-Henna, known for its natural cosmetics, and Souk al-Attarine, famous for spices and perfumes. The tanneries of Fez produce some of the finest leather in the world. Items like bags, belts, and jackets can be found near the tanneries themselves. Fez is also renowned for its intricate blue pottery, characterized by beautiful patterns and often used in tiles, plates, and decorative pieces. Brass lamps, trays, and intricate silver teapots are popular as well. Of course there are also Moroccan rugs on sale, often handwoven by local artisans. The al-Attarine souk offers an array of spices, dried fruits, and, nearby, local delicacies like pastilla. For the best representative look at shopping in the medina, head to one of the main streets, Talaa Kebira. It's lined with shops selling everything from traditional Moroccan clothing to everyday household items.

Then of course there's Western-style shopping, most notably represented by the Borj Fez Mall. Located in the newer part of the city (Fez-el-Jdid), this mall provides a more familiar shopping experience with a mix of local and international retail chains, eateries, and entertainment options. Fez's city center also offers a variety of shops, cafés, and leisure activities, ideal for those wanting a more relaxed shopping environment.

Fez boasts a rather modest nightlife scene that is distinctively more serene and subdued compared to Marrakech or Casablanca. The evenings here are best enjoyed through a lens of cultural immersion and traditional charm and not rowdy partying. Fez's nightlife shines brightest in its riad bars and traditional restaurants scattered throughout the medina. These venues often host live performances of Andalusian music, a hallmark of Moroccan heritage, creating an beautiful backdrop for an evening out. Dining options frequently couple local cuisine with performances of Moroccan folklore, including belly dancing and classical melodies.

Fez-el-Jdid and the Ville Nouvelle, Fez’s newer districts, host hotel lounges and a handful of bars where the blend of traditional Moroccan decor with modern comforts offers a sophisticated setting for sipping craft cocktails or enjoying a quiet drink. These spots tend to wind down around midnight, giving you an idea of the city's more conservative approach to nightlife.